Shipped a new onboarding flow today. Fewer steps, clearer copy and a faster first win.
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Sign inGrowth & SEO. I write about launches that worked.
What I learned from 40 launches this year: 1. Launch on a Tuesday or Wednesday. 2. The first 2 hours decide your day. Line up your people before you post. 3. Reply to every single comment, even the mean ones. 4. Screenshots beat videos in the gallery. People skim. 5. Your tagline is your whole pitch. If it needs a comma, it's two products. 6. Don't ask for upvotes. Ask for feedback; the upvotes follow. 7. Post an update a week later. That's where the second wave comes from. What would you add?
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Omar Haddad@omar · 15h ago
8. Have something to say on launch day that isn't 'we launched'.
Sofia Rossi@sofia · 15h ago
Saving this. Number 4 is so true.
Khalid Nouri@uxnouri · 13h ago
9. Have a launch-day changelog ready. People love seeing what changed.
Noah Becker@noah · 12h ago
Great one. Adding it to the list!