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Email and marketing automation for business
Mailchimp is an email marketing and automation platform for small and medium-sized businesses, owned by Intuit. It is used by retailers, service businesses and creators to stay in touch with customers and grow an audience. Users can design email campaigns with templates, manage contact lists and segments, and set up automated messages such as welcome series and win-back emails based on customer behavior. Mailchimp also supports SMS, landing pages and integrations with ecommerce platforms. AI features, now part of Intuit's tools, suggest opportunities like re-engaging inactive customers, and reporting shows how campaigns perform and what revenue they drive.
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