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Online visibility and SEO marketing tools
Semrush is an online marketing platform for measuring and growing a brand's visibility in search and other channels. It is used by SEO specialists, marketers and agencies to research keywords, track rankings and study competitors. The platform includes tools for keyword research, site audits, backlink analysis, pay-per-click advertising, content and social media. Newer features track how brands appear in AI-generated answers as well as traditional search results. Semrush can also connect its data to AI chat assistants, so users can ask questions and get recommendations based on live SEO and market data.
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