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Launched October 14, 2026
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Website traffic and market intelligence
Similarweb is a digital market intelligence platform that estimates website and app traffic and shows how companies perform online. It is used by marketers, sales teams, analysts and investors to understand competitors and market trends. The platform reports where a site's visitors come from, including search, social, referrals and paid channels, and lets users benchmark against competitors. It also covers keyword and advertising data, consumer behavior trends and industry analysis. Similarweb has added AI-powered assistants that turn this data into recommendations without users having to dig through reports manually.
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